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The SMB Cash Cycle Scorecard
Seven dimensions decide how fast the work you finished last month becomes money in your account. Score your shop on each — honestly, nobody else is reading this — and find the one that’s bleeding the most.
Score each dimension above to see your Cash Cycle Index. Your answers stay on your device — we record only which band you landed in (e.g. “Emerging”), never your individual answers.
Want the worked example and the 30-day checklist?
The full guide adds what a widget can’t: the five practices behind the seven dimensions, Acme Fabrication’s Q1 → Q2 lift ($57K recovered in one quarter), and the 30-day checklist for lifting one dimension at a time.
Email only. No card. Or read the whole guide on the web — it’s not gated either.
The math that justifies the read
What’s inside
Ten pages, no fluff. Designed for owner-operators who want a system, not a sermon.
The cost of a leaky cash cycle
Anchored in real numbers: where the 27.5 days actually comes from, and how a $500K shop loses $110K/yr to operations alone.
5 RevOps practices
Quote in <24h · 7/14/30 follow-up · per-customer memory · same-day invoicing · one-click payment.
The 7-dimension scorecard
Self-assess against the Friction → Emerging → Best-in-class ladder. Average your score for your Cash Cycle Index.
30-day implementation checklist
Pick one dimension, lift it one level, re-score next quarter. The discipline that compounds.
Worked example
Acme Fabrication (6 employees, $500K revenue). Q1 → Q2 scorecard lift. $57K in cash flow recovered.
Buyer’s questions
Three questions to ask before you adopt any RevOps tool — including whether you should adopt Setell.
Now put a dollar figure on it
The scorecard tells you which dimension is weakest. The other two diagnostics tell you what it’s costing — and exactly how much of your money is sitting in quotes nobody has answered.